Erin is a Kansas City based graphic designer specializing in branding, digital design, and hand lettering. She attended the University of Northern Iowa and has been working in the Kansas City metro since 2014.
While these colors can make your business stand out and become recognizable, it is important to think not only of what color will stand out in your industry, but also what that color is telling your customer about you.
Sometimes when starting a design project the biggest question an organization haves will be who they should get to design the project for them. This answer can vary greatly depending on the company, region, and project type.
The first color wheel was created by Sir Issac Newton in 1666. Since then color theory has become a very developed topic, and is learned by everyone from world class designers to elementary school students.